Category: Digital Marketing

SEO Tools Everyone Should Use

In the game of search engine optimization, there are winners and losers. The difference between them is their classification. Planning your strategy is one factor; monitoring your success on search engines is another. In 2018, the game has changed yet again. Some entrepreneurs choose to consult a digital marketing company for their SEO strategies. However, […]

Behavioral targeting for banner ads

What is behavioral targeting? Behavioral targeting is the practice of showing ads to consumers about things that have shown interest to them. For example, suppose a consumer has been looking at and comparing computers online recently. If he sells computers, he wants his banner ad to be visible to them. Also, if a consumer has […]

The business of viral videos

Viral marketing, also called viral advertising, refers to a marketing technique that uses unconventional media, such as websites, to spread information about a product or service. One of the best ways to do viral marketing is by creating video campaigns. Videos attract a larger audience because they can be seen in virtually every corner of […]

Common types of virtual assistant

A virtual assistant is typically self-employed and is engaged in providing professional administrative, technical, creative, or social assistance to clients remotely from a home office. A flexible, professional and often much more affordable alternative to hiring a full or part-time employee. Someone who is an authority in their field and wants to share their skills […]

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