These are the 4 steps to your analysis plan. Can you guess the first step in your competitive analysis? Strengths? Weaknesses? Opportunities? Threats? If you chose “threats”, you chose correctly. You can beat your competitors at their own game. That’s how: Step 1: Find blogs like yours, in your niche with your DA. To do […]
Businesses mostly run on autopilot and problem areas are only addressed when they are already critical, but by then it may already be too late. Most business managers are too busy with daily work to sit down and take a critical look at the business in terms of its context and the direction in which […]
How can integrated marketing communications help me, a small business owner? Integrated marketing communication is essential for small business owners because they, even more than large corporations, cannot afford to waste or waste money on a single isolated marketing effort. For example, as a small business owner, it can be tempting to focus on one […]
Beautifully bound and illustrated, this short children’s story found its origin in the verbal storytelling of generations past, and was finally printed in this enchanting bedtime storybook. Written and illustrated by M. Anu Narasimhan, The Little Parrot and the Angel’s Tears has a poetic rhythm and rhyme, and tells the story of a brave little […]
Gone are the days when writing about SEO tips only meant that we would actually start our pitch with Google’s much-dreaded algorithms, implemented from time to time, just to unnerve SEO marketers, in general. When you were still learning the ropes of Panda and Penguin, Penguin hit you. Local SEO, today, is much more evolved, […]
Instagram is at the top of the list of daily enjoyments for me. When I started using Instagram, I was looking for inspiration and motivation for the kitchen. 99.9% of my photos are of food that I have created. The reason for this is to show that preparing delicious and healthy meals doesn’t require a […]
Four or five years ago, you would have seen that there wasn’t much choice when it came to domain name extensions. The most popular options were the .com, .Net or .Org extensions. Well, that’s not the case now. In recent times, many domain name registrars seem to have expanded this list, mainly due to increasing […]
Dictionary.com’s definition of ‘entrepreneur’ reads “a person who organizes and manages any enterprise, especially a business, usually with considerable initiative and risk.” When starting your own business, whether it’s a brick-and-mortar store, franchise, or home-based network marketing opportunity, risk is always involved. There is no certainty of what the future holds. That is why it […]
You can’t bomb in life. You can only throw in the towel early! Good network marketers must select a company, product, and compensation plan that they can trust and devote themselves to full-time. You must suspend any prospect of quick results or getting rich with quick thinking. Success really is a matter of inducing the […]
While managing a blog may not fit every business strategy, it can be used in so many ways that businesses should never overlook the value of having their own blog. Unfortunately, blogging has a reputation for being a time-consuming activity, and it can be, depending on how you decide to run your blog. How often […]
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