Email marketing is one of the ways to boost your business. Social media has become a platform to promote commerce and email marketing helps in that. Email marketing can be used to improve your services and your application. “Email marketing uses specific tools to send your advertising emails to a group of people.” It is one of the easiest ways to earn money. Marketers can send a message to the intended group. Data on customer needs, products, and then emails are sent to specific customers. By email, the company can promote their services, offers and what news they have to offer. Transactional email, direct email, and mobile email are the ways that email marketing is done.

This is the cost effective way and it is cheaper compared to others. Target customers are easy to reach in a short time and since they are aware of the new things that companies have to offer them. Subscribers receive the latest news and offers from the advertiser.


There are several tools that help in marketing and make companies an advantage in the market.

Let’s take a look at some of them.

CAMPAIGN MONITOR is a template creation tool and ensures that the email can be easily read on the mobile device, so that the customer or customer does not miss any emails. Like Google, Yahoo, or any other email platform, it uses the same interface so things don’t get complex. You can upload an HTML template and you can format and edit as you need. The Autoresponder can only configure, and data segmentation ensures, that email is delivered only to intended customers. Basic and Unlimited are the two packages that this tool offers.

VERTICAL RESPONSE helps to connect email campaigns to social sites like Twitter, LinkedIn, Facebook. Helps communicate with a large audience. With the help of the email creation wizard, you can create your advertising unit and, using free-form HTML, customize it to make your business list. You can use text only, not images, and other statistics are required. Up to 4000 emails can be sent per month.

REFERENCE POINT The key feature is that it offers multiple templates for greetings, promotions and many other events. You can use HTML AND CSS to give it a custom look. With the built-in spam filter, you can check for objectionable material in your templates. They even have a community where you can provide your views and design. The packages are there and they start with 600 emails and go even higher.

BELL The tool has a lot to offer. It has more than 500 templates that are classified as types and needs of the industry. The contact management tool is one of the efficient functions it provides, where you can import your contact from the list. Unsubscribed email is automatically deleted. In a way, this tool simplifies everything and does more than just marketing. You can try the 30-day free trial offer.

THOUSAND CHIMP allows you to carry out surveys and send them to people to know their opinion. Using survey techniques on social media makes the most of your advertising techniques. You have the option of customizing your list and knowing who has received the email or not and you will also come to understand which campaign has received the most clicks. Offers free subscription for 2000 subscribers.

GET AN ANSWER This tool allows you to efficiently maintain your contact list. You can edit your contact list. This tool tracks and lets you know who has signed up, unsubscribed, and clicked on the links. It also provides you with a report in the form of a pie chart and informs you about the mail that was delivered or not. Different packages are offered according to need.

MAIN PAGES helps you create interactive landing pages for your sites where you can choose from 50 templates. They are in sync with the best email providers. Businesses can make a mark in no time. There are various packages for clients. Lead Pages can transform your business efficiently and quickly.

MAD MIMI Save your time; You can clone your previous ad campaigns and make the changes according to your needs. Old units can be used in some way and if they are removed it can also be undone. Detailed characteristics give you information on the number of emails opened, shared, and how many people clicked on the link. By integrating with Google Analytics, it provides statistics and click targeting.

CONSTANT CONTACT It offers you several templates and allows you to customize yours. It gives you the detailed report about the links and emails. Sharing on social networks like Twitter, Facebook, LinkedIn can boost your business and gives your site heavy traffic.

ALL APPLICATIONS it is the best in terms of functionality and features. You have a wide variety of templates to choose from. Integration with CRM gives you the details of each email, how they are proceeding. Provides transparency and produces reports on emails that have been clicked, deleted, attachments viewed, or not. In short, it provides the details of each activity that is carried out. This helps you keep track of your business and changes can be made accordingly, keeping you on top of every situation.

Email marketing is one of the effective marketing techniques to promote your services. Effective marketing can bring you higher sales for the business. In this competitive age, the company must be in the prominent methods to attract the audience and make a profit. Sending manual emails to a group of people is a complex and time-consuming task. To save time and get the desired result, email marketing can help you reach the heights. For any business to be successful, the market must be analyzed considering the loss as well. It is not necessary that when you adopt email marketing, you always get a positive result.

Through proper study and knowledge of the audience you can make your business prosper in the market. So opt for these services and let your business grow in the market.